2025

ENVY

ROOFTOP

One of Medellín’s most iconic rooftop destinations, ENVY has long been recognized as a benchmark for elevated entertainment and nightlife.

For its rebrand, we developed a new narrative inspired by the feminine power of the sun—a symbol of attraction, presence, and renewal. This concept became the foundation for a visual universe centered around light, ritual, desire, and connection.

Through a refined identity system, art direction, and storytelling framework, we transformed ENVY into a brand experience that feels more contemporary, sophisticated, and emotionally resonant, while preserving the magnetic energy that made it a landmark destination.

The stuff we did

  • FULL REBRAND

    BRAND DNA

  • STORYTELLING

  • BRAND STRATEGY

  • VERBAL IDENTITY

  • VISUAL SYSTEM

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